From the yearly archives:

2008

The Best of B2B Search Marketing 2008

Galen De Young ( @GalenDY ) | December 19, 2008 · 0 comments | B2B Search Marketing

Words May Reposition a Brand. But They Must Also Define the Task.

Buzz Baker | December 18, 2008 · 0 comments | Positioning

Demo Quantifies Opportunity. Psycho Makes the Sale.

Buzz Baker | November 6, 2008 · 0 comments | B2B Marketing

Why I Think the Getty Images Perceived Invoicing Gaff Just Might Be Costing Them

Mike Marn | September 24, 2008 · 0 comments | B2B Branding

You Want to Position Your Brand “Righteously”? It May Not be Your Call.

Buzz Baker | September 9, 2008 · 0 comments | Positioning

Would Ebert and Roeper Give your Positioning a “Thumbs Up?”

Mike Marn | July 29, 2008 · 0 comments | Positioning

Green Marketing. How Associative Positioning Breaks All Ties.

Buzz Baker | July 16, 2008 · 1 comment | Positioning

Profiling by B2B Job Function? At Your Own Risk.

Buzz Baker | July 14, 2008 · 0 comments | B2B Selling

B2B Email Marketers: New Opt-Out Regulations Effective July 7, 2008

Galen De Young ( @GalenDY ) | June 30, 2008 · 1 comment | B2B Marketing

Snatching Defeat from the Jaws of Victory

Buzz Baker | June 26, 2008 · 0 comments | Positioning

When Repositioning Your Brand, You May Want to Disregard Von Clausewitz

Buzz Baker | June 23, 2008 · 0 comments | Positioning

B2B Blog Links | The Day in B2B | May 30, 2008

JoLonda | May 30, 2008 · 0 comments | B2B Blog Postings

Your B2B Customer Might be a Whole Different Animal

Mike Marn | May 30, 2008 · 1 comment | B2B Research

Don’t Let your Business Get Caught in the Middle

Mike Marn | May 28, 2008 · 0 comments | Positioning

Doing well in a downturn? It’s a (Fe)breeze!

Mike Marn | May 21, 2008 · 1 comment | B2B Selling

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Proteus B2B is a marketing consulting firm specializing in repositioning business-to-business companies and their brands. We help companies identify and migrate to positions of market leadership where their brands have few credible substitutes in the marketplace.