B2B Marketing Blog

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Some Corporate Blogging Insight That Might Be Worth a Fortune

Richard Hatch | B2B Social Media | August 3rd, 2008

If you want some great insight into corporate blogging, both B2B and B2C companies, check out the Fortune 500 Business Blogging Wiki, a directory of Fortune 500 companies with business blogs. The wiki, started as collaborative project between Wired Magazine’s Chris Anderson and Socialtext’s Ross Mayfield, is a wiki compilation that’s following active public blogs by company employees blogging about their companies and/or products.

With Mayfield, Easton Ellsworth of We Know Media and John Cass of PR Communications have joined the effort to expand the project. Included on the site are lists and links of blogging Fortune 500 companies, example blogs for each (many have multiple blogs), examples of other social media in use (Twitter, etc.), and reviews. As a side note, you can also write and submit your own reviews of Fortune 500 corporate blogs there. (more…)

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