Proteus B2B is a marketing consulting firm specializing in repositioning B2B companies and their brands through positioning strategy, content marketing, B2B social media, B2B SEO, and B2B email marketing

B2B Articles & Columns

Image of prospective customer reading editorial content, the product of B2B copywriting.Editorial articles and regular columns are great content marketing assets that help drive positioning and thought leadership. When done right, they’re especially powerful because they are published by someone else, giving you additional credibility.

We have a long history of helping B2B clients identify and fulfill editorial opportunities—everything from single articles to regular columns to writing all of the editorial content for a 100-page bi-monthly B2B magazine.

While we help our clients identify these opportunities, we also often provide the B2B copywriting necessary to create the articles.

If you'd like to talk with us about B2B copywriting for articles, columns, and other editorial opportunities, give us a call at 616.235.1122, or send us a note using our contact form.

B2B Marketing Resources

Image of Proteus B2B’s B2B Email Marketing Best Practices eBook, with more than 130 email marketing strategies for B2B marketers
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Proteus SEO specializes in B2B SEO, search engine optimization for B2B websites. Only B2B. Only SEO.

About Proteus B2B Marketing

Proteus B2B is a marketing consulting firm specializing in repositioning business-to-business companies and their brands. We help companies identify and migrate to positions of market leadership where their brands have few credible substitutes in the marketplace.