Proteus B2B is a marketing consulting firm specializing in repositioning B2B companies and their brands through positioning strategy, content marketing, B2B social media, B2B SEO, and B2B email marketing

B2B Blogging

Illustration of B2B buyer reading blog contentB2B blogs have moved to the communications mainstream, and they are a highly effective vehicle for content marketing. Great blog content is a key component to developing your positioning as an industry thought leader. When written with search optimization in mind, blog postings can also be a powerful catalyst for driving traffic and generating leads.

We help B2B clients develop sound blogging strategies & best practices. We help guide clients with blog strategy, planning, content development, technology solutions, and ongoing blog management.  Our B2B blogging services include:

B2B Blog Design and Site Integration

Illustration of consultant planning design and integration of a blog on a B2B websiteWe help clients design and integrate blogs into corporate websites. Occasionally, we’ll do a stand-alone blog, but for reasons of organic search, we often find it best to integrate the blog into the corporate website.more »

B2B Blog Copywriting

Illustration of copywriter writing copy and content for B2B blog postings optimized for search enginesConsistently creating relevant, valued content is hard. Unfortunately, most B2B companies start blogging with good intentions, but fail to keep the commitment. We help clients keep that commitment by consistently creating white label content for their blogs.more »

B2B Blog Coaching and Consulting

Through coaching and consulting, we help B2B clients develop proper blogging strategies, employ best practices, and become comfortably proficient.more »

B2B Marketing Resources

Image of Proteus B2B’s B2B Email Marketing Best Practices eBook, with more than 130 email marketing strategies for B2B marketers
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Proteus SEO specializes in B2B SEO, search engine optimization for B2B websites. Only B2B. Only SEO.

About Proteus B2B Marketing

Proteus B2B is a marketing consulting firm specializing in repositioning business-to-business companies and their brands. We help companies identify and migrate to positions of market leadership where their brands have few credible substitutes in the marketplace.